Listing Courtesy of COLDWELL BANKER RESORT REALTY - L
Many people don’t fully understand why it is that St. Patrick’s is the perfect day for selling a Bethany Beach home, or for buying one. But if ever there were a right time to explain it, this is it. There is one drawback to any such explanation, though: namely, that it makes so little sense.
That does not seem to make much difference to a lot of real estate industry marketing supply companies. I can bear witness to that fact, in the form of the postcards and various art pieces that are pitched to Realtors en masse ahead of every St. Pat’s. As you might guess, they are green (usually very green), and almost without exception bear some rendition of a four leaf clover. Also rainbows, pots of gold, wee leprechauns wearing green top hats with buckles on them, and sometimes horseshoes (to indicate the Luck O’ the Irish, of course).
What could this have to do with selling a Bethany Beach home, or buying one? That’s very hard to pin down. There is the simple good will postcard, that says, “Happy St. Patrick’s Day” with no further connection. That’s a nice thought, certainly, and not risky. Who wouldn’t want to have a happy St. Patrick’s Day? There is one with a good-looking home at the end of a rainbow, with a wee little leprechaun holding a “Welcome Home!” sign—certainly a strong connection between selling an Sussex County home and the celebration.
One of the best ones is the poster that features two shades of green, a cartoon three-leaf clover (mistake there, if you ask me) upon which is printed in Celtic-looking letters, “You don’t need to have the ‘Luck of the Irish’ to sell your home.” You have to like that one, because it doesn’t discriminate against people who aren’t Irish (the closer you get to St. Patrick’s Day, the more you run the risk of seeming to snub the non-Irish among us).
There is one postcard with a lady bug crawling over clover leaves emblazoned with a sentimental poem, but the emotionality of the poetry is tempered by the heading, “For all Your Real Estate needs just give me a call!” Balance is important on St. Patrick’s Day…but it’s not clear that the card with the green beer mugs got that message (which is “Happy St. Patrick’s Day! Remember, parade watching is like real estate. Location, location, location.”).
One that also tips the scales in the direction of crass commercialism is the picture of the big pot o’ gold brimming with gold coins. It says, “It takes more than Luck to sell your home.” I’m not sure what the St. Pat’s message is for that one—that selling your Sussex County home requires you to go out, find a leprechaun or rainbow, and wangle a pot o’ gold? It’s simply not the case. If you ask me, an experienced Realtor with a great marketing plan and a reasonable price will do the trick better than pots o’ gold or four-leaf clovers. Still, that can’t keep me from wishing you a terrific St. Patrick’s Day, as too!
You don’t need real estate statistics or government bureau reports to sense that first-time home ownership rates have been in the dumps for a while. Lewes housing figures have too few transactions month-by-month to draw many conclusions about sustained trends in home ownership here—yet it’s evident that for young adults everywhere, the glacial recovery in the economy combined with factors like student debt have made it particularly difficult for most of them to move from renting to owning an Lewes home.
Despite the new year’s opening burst of worrisome economic headlines, nationally, when it comes to house ownership trends, there seem to be spots of good news. One with that focus came out of Fannie Mae at year’s end, courtesy of their Housing Insights publication. It wasn’t exactly a barn-burner. The excitement level, on a scale of 1 to 10, would have weighed in at maybe a 2. But for young adults who find their personal financial outlook is a square peg when it comes to the round hole of buying a first Lewes home, any improvement in the outlook would be progress.
That this particular improvement was less than breathtakingly good news was signaled by the headline. It came in the form of a question: “Could the Long Decline in Young-Adult Homeownership Be Nearing an End?” Fannie asked (possibly hoping the readers would supply more information). The reason for the indecision was clarified in the article’s Summary, which stated that the researchers had prepared several projection scenarios for young-adult housing ownership. These showed that ‘strong underlying population growth trends’ demonstrate how even small improvements in those trends “could generate increases in young owner-occupants in coming years.”
In other words, if there are more young adults, there might be more young adult homeowners. Not stated was how long it took the Sherlocks on the research staff to come up with that finding.
In case this sounds silly, it’s actually not quite that bad. During the worst years of the housing bust, the number of young homeowners decreased despite the fact that their proportion of the population grew…so the projection might indicate an end to that negative momentum. That decline has in fact slowed gradually…but in the three projections made by the Census Bureau, one shows continued decline, the next a slight increase, and the third, a robust increase (twice that registered during the housing boom). For the big question: which of the three is most likely to occur, the answer is (wait for it):
“It’s difficult to predict…but stability or modest improvement in homeownership is certainly plausible.”
That might have raised the excitement level to about 3—especially here, where the Lewes housing picture does in fact include properties that are great fits for first time homeowners. With home loan interest rates still enabling extremely doable monthly mortgage payment numbers, even some of those young adults who think their financial square pegs can’t fit the homeownership round hole might learn otherwise. The way to find out? Call/Text me Russell Stucki at (302) 228-7871, email me at email@example.com, visit more listings at www.beachrealestatemarket.com.