Listing Courtesy of SUNRISE REAL ESTATE - LEWES
A Ocean View listing can be a smash hit when the pictures show a property that’s cosmetically appealing, the copy rings true, and the details hit the sweet spot where features and value are a match for the best the area has to offer. But it still might not be as effective as it should be if one other detail is a little bit off. It’s a detail that can cause qualified buyers—the ones who should be a home’s most interested prospects— to miss the whole show.
I suppose that calling that part of a Ocean View listing a “detail” is like calling the end score of the NBA’s final playoff a detail—or calling the final vote count in an election a “factor.” It may be just one element of many, but it is uniquely important. In a Ocean View listing, it’s often the first element that shoppers specify when they’re picking which area homes they will consider. If it’s not thoughtfully calibrated to fall within the parameters they name, the results may suffer considerably.
Of course, the “detail” we’re talking about is the price on the listing, and choosing the “right” one is the object. We’re looking for a number that will help a home sell quickly at the highest price possible. If the neighborhood comps—the prices paid and asked for nearby area homes with similar features—were all that mattered, coming up with the most suitable listing price would be a cut-and-dried affair. But there are other factors that need to be taken into account. Some are easy to determine, some…not so much.
· the Ocean View residential market is a moving target, sometimes building from a lower level, sometimes echoing the latest transactions, sometimes losing momentum.
· competitive Ocean View listing prices reflect either other sellers’ best estimates of that market for their properties, or else their personal opinions of what they think the market should be--but there’s no way to verify which!
· the final selling price of any home is determined not only by the seller’s situation, but by the buyer’s, also, which is a factor which cannot be determined in advance.
That’s why there is no universally agreed-upon formulas to rely upon, and since there is no way to determine what outcome would have resulted if a different price had been chosen, there’s also no way to verify after the fact if the absolute “best” one was chosen—even if everyone considers the sale a great success! Web titan Zillow says, “if the home sells within a few days of listing, chances are you listed too low” yet if a higher price had been chosen, causing that home to linger for months on the market, it wouldn’t have been listed too low. On the other hand, if the listing price were set to court multiple offers, a quick sale could mean a higher selling price was achieved. There’s simply no way to know for sure.
Put it all together and you have to figure that arriving at the right listing price is really more of an art than a science. I help clients by pooling my extensive Ocean View experience, up-to-the minute market knowledge, and detailed examination of the property’s unique attributes to suggest the range of listing prices I judge most likely to achieve the Holy Grail—a quick sale at top dollar! If you’d like, we can get together for a no-obligation discussion of your own property’s listing prospects. It’s a great reason to give me a Call/Text me Russell Stucki at (302) 228-7871, email me at email@example.com, visit more listings at www.beachrealestatemarket.com.
If you are among this August's consumers who are actively shopping for a home for sale in Sussex County, you have probably already taken a look at the Sussex County listings and most likely jotted down some addresses you’d like to examine in detail. Then, if you find yourself in the happy situation of finding more than one Sussex County home for sale that passes your first in-person tour visit, the tough question arises about how to pick between two or more quality homes. Should you depend upon your emotional leanings—even if a few practical details seem to point you in the opposite direction? Or should you simply let price be the determining factor? Or is there some other criterion the most experienced house hunters rely on?
Of all the factors that could go into that decision, truthfully, pointing out which are the most important is always a subjective exercise (all except for one I’ll bring up last). Here are some of the most useful ones:
o Compare the neighborhoods, and take a close look the adjacent streets. Drive by the properties at different times of the day and at least once on a weekend. See how the neighbors keep their homes. Neglected lawns (or bars on too many windows) are not signs you may want to ignore—just as uniformly well-kept landscaping should count on the positive side.
o Next visit to the candidates, do a consciously thorough walk-over. Pace the perimeter of the home and lot. Look for fencing issues you might need to address, or even how intrusive neighbors’ windows might be. Check for signs of water pooling anywhere on the lot with an eye to whether drainage problems could become an issue when the rains come.
o If there is another home for sale on the street, drive the immediate area looking for more. If there is more than one home for sale, check the web to see if there are too many—or enough that it indicates that values are in flux. If it appears there are many—but no reason other than chance—it could be a good sign that your offer will be very welcome!
What is that less subjective factor (the one I said I’d bring up last)? It’s one that calls for becoming more skeptical than you really are: one that has you pretending to be a member of the public at large who doesn’t feel particularly drawn to either of the homes for sale you are comparing.
Put yourself into that mindset—then judge which of the homes will be easier to sell in a future where you have decided to move on. Deep-six your idiosyncratic leanings, and concentrate on elements that the majority of people would agree are those that add or subtract resale value. Experienced house hunters have bought and sold often enough that they are keenly aware of how much easier it is to sell a home that has universal appeal—even over one that’s more personally attractive. Keeping aware of the personal factors that may make you comfortable but which could adversely affect resaleability will help you determine a property’s future value to others (and, many would argue, that is the real value!)…
This summer, we’re fortunate to have a market that offers many Sussex County homes for sale offering exceptional value. I hope you’ll give me a call to help find your family’s next home! Call/Text me Russell Stucki at (302) 228-7871, email me at firstname.lastname@example.org, visit more listings at www.beachrealestatemarket.com.