Listing Courtesy of COLDWELL BANKER RESORT REALTY - R
Many people don’t fully understand why it is that St. Patrick’s is the perfect day for selling a Bethany Beach home, or for buying one. But if ever there were a right time to explain it, this is it. There is one drawback to any such explanation, though: namely, that it makes so little sense.
That does not seem to make much difference to a lot of real estate industry marketing supply companies. I can bear witness to that fact, in the form of the postcards and various art pieces that are pitched to Realtors en masse ahead of every St. Pat’s. As you might guess, they are green (usually very green), and almost without exception bear some rendition of a four leaf clover. Also rainbows, pots of gold, wee leprechauns wearing green top hats with buckles on them, and sometimes horseshoes (to indicate the Luck O’ the Irish, of course).
What could this have to do with selling a Bethany Beach home, or buying one? That’s very hard to pin down. There is the simple good will postcard, that says, “Happy St. Patrick’s Day” with no further connection. That’s a nice thought, certainly, and not risky. Who wouldn’t want to have a happy St. Patrick’s Day? There is one with a good-looking home at the end of a rainbow, with a wee little leprechaun holding a “Welcome Home!” sign—certainly a strong connection between selling an Sussex County home and the celebration.
One of the best ones is the poster that features two shades of green, a cartoon three-leaf clover (mistake there, if you ask me) upon which is printed in Celtic-looking letters, “You don’t need to have the ‘Luck of the Irish’ to sell your home.” You have to like that one, because it doesn’t discriminate against people who aren’t Irish (the closer you get to St. Patrick’s Day, the more you run the risk of seeming to snub the non-Irish among us).
There is one postcard with a lady bug crawling over clover leaves emblazoned with a sentimental poem, but the emotionality of the poetry is tempered by the heading, “For all Your Real Estate needs just give me a call!” Balance is important on St. Patrick’s Day…but it’s not clear that the card with the green beer mugs got that message (which is “Happy St. Patrick’s Day! Remember, parade watching is like real estate. Location, location, location.”).
One that also tips the scales in the direction of crass commercialism is the picture of the big pot o’ gold brimming with gold coins. It says, “It takes more than Luck to sell your home.” I’m not sure what the St. Pat’s message is for that one—that selling your Sussex County home requires you to go out, find a leprechaun or rainbow, and wangle a pot o’ gold? It’s simply not the case. If you ask me, an experienced Realtor with a great marketing plan and a reasonable price will do the trick better than pots o’ gold or four-leaf clovers. Still, that can’t keep me from wishing you a terrific St. Patrick’s Day, as too!
When last week’s surprising news (on the plus side) about consumer confidence was announced, it was one more sign Delaware homeowners might have felt nudging them in the direction of putting their home on the market. U.S. confidence rose to an 11-month high in August—a turnaround from consumer blahs that had ruled during the first half of the year.
Even when there’s some time pressure to sell your Delaware home, one snag that can stall the decision—especially for those with older homes—is the thought of the cost of bringing the place fully up to date. Even if the mechanicals (heating and cooling systems, plumbing and electrical) are actually in perfectly fine working order, it can seem as if potential buyers will be hard to convince that it’s the case. And if the appliances are veterans, even if they’re perfectly serviceable, potential sellers sometimes fear that prospects will shy away from the Great Unknown of costly dishwasher or clothes dryer breakdowns.
So it’s pretty good news that this is one concern that Delaware homeowners and their future customers can do something about. The doubt-remover is a home warranty—the kind of policy that helps shield against the cost of unexpected breakdowns. Delaware consumers can choose from a number of home warranty providers, each of whom offer varying levels of protection.
The home warranty companies provide a straightforward proposition: it is a service contract, usually a year in duration, that promises to pay if a major system or covered appliance should break down due to normal wear and tear. Some high-end policies offer complete coverage for repairs—or even full replacement if necessary. More inexpensive home warranties may provide less comprehensive coverage or require the use of specified repair services.
Once it’s been determined that the incremental cost is a worthwhile investment, it’s important to read through the previsions about what is covered—and to remember that systems and appliances have to be in good working order at the time the policy is issued. Some of the items commonly included can be the plumbing and electrical systems, furnaces and heating ducts, water heaters, pumps, dishwashers, garbage disposals, cooking appliances, refrigerators, washers and dryers—sometimes, even swimming pools. You can see why checking the scope of coverage is critical for determining the choice of contracts.
Lately, home warranties have grown in popularity—possibly because of timing considerations. H.U.D. says it’s because the protection they offer home buyers comes during the critical period immediately following purchase—a time when there is often less extra emergency cash on hand. That can be a critical reassuring factor for Delaware home buyers.
Even more convincing are the statistics from the National Home Warranty Association. If it’s as true for Delaware sellers as it is nationally, it’s eye-opening. The NHW finds that when a home warranty is provided as part of the sale, it can help a home sell up to 50% faster.
THIS could come as welcome news if you’ve been undecided about whether this fall will be an opportune time to sell. Even if you’re on the fence, give me a call! Call/Text me Russell Stucki at (302) 228-7871, email me at email@example.com, visit more listings at www.beachrealestatemarket.com.